Threadbare and Alder Hey join together

Threadbare and Alder Hey join together

Alder Hey Children’s Charity is delighted to announce a brand new partnership with – an online brand with fashion for all the family at heart. focuses on elevated essentials, offering something stylish for everyone to enjoy. are supporting our new Surgical Neonatal Appeal with 20% of all profits from four handpicked Threadbare family styles going towards our £3m appeal target.

In September Threadbare hosted a family photoshoot with actor Adam Thomas who formerly starred in Emmerdale and Waterloo Road, and his wife Caroline, along with their two children Teddy and Elsie-Rose.

Threadbare’s first clothing line in the partnership is the Black Longline Puffer Jacket which is available for the whole family, including the dog, with the other ranges going live online soon. All the pieces in the partnership centre on coming together in clothes that bring joy and comfort.

When completed our Surgical Neonatal unit will allow staff from both the Surgical Neonatal team at Alder Hey Children’s Hospital and the Neonatal team from Liverpool Women’s Hospital to work as one team at Alder Hey, reducing the need to transfer poorly newborn babies from hospital to hospital for surgery. Read more about our new NICU appeal here.

You can shop Threadbare’s first clothing line for this campaign here

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