Applied Nutrition set the bar high as charity sponsors
Our friends at Applied Nutrition are hugely valued supporters of Alder Hey, and our partnership has borne fruitful fortunes over the past few months thanks to the roaring success of two events sponsored by Applied Nutrition: ‘Snowdon by Night’ and the ‘Coniston Challenge’.
Applied Nutrition are Europe’s fastest growing supplement brand, which distributes to over 65 companies worldwide, and their generosity and support towards our events is hugely valued by all of us at Alder Hey. They are a local company with personal ties to the hospital, as Applied Nutrition CEO Steven Granite was inspired to give back to Alder Hey when the hospital cared for his 11-year-old son George, after he was taken seriously ill on holiday in Mexico with a rare infection of the brain. Steven explained: “I could never repay them for what they did for George, but I will always want to try and give back. I was delighted when my partners at Applied Nutrition chose to be the main sponsor of two events for Alder Hey and that so many of our staff are getting involved in raising as much money as possible for an unbelievable hospital.”
And raise they did! ‘Snowdon at Night’ and ‘Coniston Challenge’ raised an incredible combined figure of £210,000, the most ever raised for these two events. This record is a testament to the above and beyond support that Applied Nutrition have given us over the past year, resulting in the two most successful editions of the events to date.
The ‘Snowdon by Night’ event in April boasted a maximum participation figure of 300 fundraisers braving the elements to conquer Wales’s tallest peak under starlight, while the ‘Coniston Challenge’ in July also recorded its most popular edition of the event, with 260 thrill-seekers competing in a weekend long triathlon under the picturesque setting of the Cumbrian Lake District. Applied Nutrition staff took an active role in the events, with a committed team of volunteers taking part in each challenge, as well providing all participants with plenty of healthy goodies and kit to keep them fuelled during the demanding events.
Thank you so much to everyone at Applied Nutrition for your exemplary and impactful support. Without the valued support of our sponsors, we wouldn’t be able to run many of our amazing events which make such a vital difference to our patients and their families across our hospital.
